Journalist lists
Retail journalists in the United States
2,980 reporters and editors in the United States who cover store openings, e-commerce, consumer brands, supply chains and shopping trends.
Who is on this list
InsightFuse lists 2,980 retail journalists in the United States, working across 1,136 outlets. Every record has a name, job title, outlet and location. Many also have a verified email address and a LinkedIn profile, which you can see once you sign in.
Where they work: top outlets and employers
- Apple
- Walmart
- The Home Depot
- Macy's
- Hallmark Cards
- J.Crew
- Nordstrom
- Zulily
- QVC
- Best Buy
- Hasbro
- Trusted Media Brands, Inc.
- Aim
- American Greetings
- Walmart Ecommerce
| Role | Journalists |
|---|---|
| Editors | 880 |
| Writers | 862 |
| Producers | 792 |
| Journalists | 103 |
| Reporters | 95 |
| Section and senior editors | 86 |
| Managing editors | 43 |
| Editors-in-chief | 39 |
How to pitch retail journalists
Retail reporters cover store openings, e-commerce, consumer brands, supply chains and shopping trends. They want sales data, store numbers, executive interviews and consumer trend insight.
- Retail trade titles want hard numbers: like-for-like sales, store counts, basket size.
- Tie consumer stories to shopping moments such as Black Friday, back to school and holidays.
- Product news for shoppers belongs with lifestyle desks, not retail business reporters.
Related journalist lists
- All journalists in the United States
- Retail journalists worldwide
- Retail journalists in the United Kingdom
- Retail journalists in India
- Retail journalists in South Africa
- Retail journalists in Canada
- Retail journalists in Australia
- Entertainment journalists in the United States
- Technology journalists in the United States
- Automotive journalists in the United States
- Education journalists in the United States
- Health journalists in the United States
- Science journalists in the United States
- Lifestyle journalists in the United States
PR guides for this beat
Frequently asked questions
How many retail journalists are there in the United States?
InsightFuse lists 2,980 retail journalists, editors and producers in the United States, at 1,136 outlets.
How do I pitch retail journalists in the United States?
Retail trade titles want hard numbers: like-for-like sales, store counts, basket size. Send each reporter a short, personal email rather than a mass release.
Get started
Find the reporters who’ll cover you — free.
Search 799,000+ journalists by beat, outlet and country, then let the PR agent write and send the pitches. No credit card.