Journalist lists
Lifestyle journalists in South Africa
252 reporters and editors in South Africa who cover fashion, beauty, food, home, wellness, parenting and culture.
Who is on this list
InsightFuse lists 252 lifestyle journalists in South Africa, working across 120 outlets. Every record has a name, job title, outlet and location. Many also have a verified email address and a LinkedIn profile, which you can see once you sign in.
Where they work: top outlets and employers
- Pioneer Foods
- Travel With Flair
- Duma Travel
- Tourvest Travel Services
- Club Travel
- Bronte Trading
- Premier Fmcg (Pty) Ltd
- Independent Media
- XL Nexus Travel
- Rennies Travel
- Gruppo Campari
- South Africa
- SG Convenience
- Compass Group
- Soul Images
| Role | Journalists |
|---|---|
| Editors | 174 |
| Writers | 35 |
| Producers | 15 |
| Journalists | 12 |
| Editors-in-chief | 4 |
| Reporters | 3 |
| Anchors and presenters | 3 |
| Managing editors | 2 |
How to pitch lifestyle journalists
Lifestyle reporters cover fashion, beauty, food, home, wellness, parenting and culture. They want beautiful visuals, samples, trend angles and products readers can actually buy.
- Lifestyle desks plan gift guides and seasonal features months ahead. Pitch early.
- Include price, stockists and high-resolution images in the first email.
- Offer samples only after the reporter says yes. Unsolicited parcels rarely help.
Related journalist lists
- All journalists in South Africa
- Lifestyle journalists worldwide
- Lifestyle journalists in the United States
- Lifestyle journalists in the United Kingdom
- Lifestyle journalists in India
- Lifestyle journalists in Canada
- Lifestyle journalists in Australia
- Lifestyle journalists in Italy
- Entertainment journalists in South Africa
- Technology journalists in South Africa
- Automotive journalists in South Africa
- Education journalists in South Africa
- Retail journalists in South Africa
PR guides for this beat
Frequently asked questions
How many lifestyle journalists are there in South Africa?
InsightFuse lists 252 lifestyle journalists, editors and producers in South Africa, at 120 outlets.
How do I pitch lifestyle journalists in South Africa?
Lifestyle desks plan gift guides and seasonal features months ahead. Pitch early. Send each reporter a short, personal email rather than a mass release.
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