PR outreach software

Outreach software that does the outreach.

Find reporters, build a list, send the pitch, chase the silence. That is the loop most small PR teams run every week — and InsightFuse can run all of it for you. Brief the autonomous PR Agent once and it researches, personalises, sends, reads replies and follows up toward your campaign goal. Do it by hand instead if you prefer; both work the same database. From $49 a month, without a sales call.

Put your story in front of the people behind

Journalists writing for these outlets — and 236,000 more publications — are in InsightFuse. Logos identify where reporters publish; no endorsement implied.

The loop

Four steps — yours to run, or the agent’s.

01

Find the reporters who’ll care.

Filter by beat, outlet, job title and country across 236,017 outlets in 234 countries and territories — or let the agent search and rank them against your announcement. See who you can reach on the journalist database page.

02

Build a targeted media list.

Save contacts into a named list per campaign, or let the agent shortlist by campaign relevance and skip anyone already in the ledger. There is a method to this — see media list building.

03

Pitches that land as you.

Connect Gmail, Outlook or any mail account and send personalised pitches from InsightFuse — written by you, or drafted per journalist by the agent and held for your approval. Mail goes out under your domain and your sending reputation, not a shared blast server, and replies land in the inbox you already check.

04

Read replies and follow up.

Every send is logged against the journalist, so nobody is pitched twice from two campaigns. Connect a mailbox over IMAP and the agent matches replies back to the people it pitched, then chases only the ones who stayed silent — at most twice each. Open tracking is deliberately not offered — nothing here is measured by a hidden pixel

Why sending from your own mailbox matters

Plenty of outreach tools send on your behalf from shared infrastructure. That is convenient until a neighbour on the same IP range burns its reputation and your pitches start landing in spam.

InsightFuse relays through your own mail server at send time. Your domain, your reputation, your deliverability — and your replies threading normally in the inbox you already live in. The trade-off is that you have to connect a mailbox, which we treat seriously on the security page.

Who this is a good fit for

  • Founders doing their own PR around a launch or funding round.
  • Solo consultants who need a database without an enterprise contract.
  • Small in-house teams whose reporting requirement is “did we get coverage”, not a monthly share-of-voice deck.
  • Agencies testing a new vertical before committing budget to a bigger platform.

Start in the next minute

No demo call, no custom quote, no procurement cycle. Create an account, search 799,000+ journalist profiles, and upgrade when you want contact details.

Get started

Run the loop this week.

Free search of all 799,000+ journalist profiles, no credit card and no demo call. Pro is $59/month, or $49/month on annual billing with 3 months free.